Did you know that the contact page gets more page views for many sites than any other section? It's true, particularly for agencies and contractors.
Not many people focus much on their contact page. In fact, several websites create theirs in a few minutes. Even an egg takes longer to get boiled. People often fail to realize that the contact page is one of the most frequently visited pages.
Consider your contact page your digital visiting card. Therefore, you need to put in more time and thoughts while designing your contact page because it's where you begin your relationship with potential customers.
This article will provide you an insight into what contact us pages mean to your business success, what makes the contact us page excellent and some of the best contact us page examples.
Most contact pages follow a regular format. They have an email address, contact number, and location on a solid colored background, and voila, the contact page is done.
But do you think a basic contact page would inspire people to reach out and connect? We are told not to judge a book by its cover, but let's be honest, we all do, especially when it comes to investing our money. We as consumers have evolved so much today. We prefer responsive websites, engaging content, videos, landing pages and the list goes on. We don't really pay attention to something if it doesn't attract us.
Let's take an example. Suppose there are two marketing companies, let's say X and Y. The services provided by X are outstanding, while for Y, not so much. However, X has a really dull, regular contact us page. On the other hand, Y has this super cool and vibrant contact page that attracts the visitor the moment they land up on that page. So, what happens is Y gets reached out more while X doesn't get as many opportunities to create the magic.
So what makes the excellent Contact Us page?
An excellent Contact Us page finds the perfect balance between making it easier to reach the organization and sharing resources that the visitors can use to get answers to their questions right away.
An ideal "Contact Us" page should perform certain functions:
- It describes why a visitor should contact you and how you can help solve their problems.
- It includes an email address and contact number so your visitors could instantly find the required information.
- It includes a form that your visitors fill to help you understand who's contacting you.
- It includes a call-to-action to keep visitors on your website and present them with another option if they don't want to fill any form.
- It is linked to your active official social media accounts like Facebook, Instagram, Linked In, and Twitter to provide your visitors a way to engage with your brand.
- It redirects the visitor to a thank-you page that reveals when and how you'll contact them.
Contact Us Page Examples
Well, there's no one-size-fits-all solution for a Contact Us page. However, we will show you some of the best contact us page examples that ditched the basics and have managed to do wonders for their brand. So, let's hop on!
It's clear that webdew has paid special attention to keeping their contact us page consistent with their entire website's look and feel. The color used is consistent with the brand, and the number of options offered to the users to contact them makes it convenient for people to reach out with a question or feedback.
HubSpot's 'Contact Us' page proves how a contact page can be used as a customer service tool. There are two large CTA's connecting visitors with the HubSpot Sales and Support teams at the top. HubSpot comprehends people visiting this page are likely curious about buying a product or need guidance troubleshooting one. By putting those buttons at the top of the page, HubSpot offers proactive service to its visitors.
Another striking feature is how the contact page is embedded into the HubSpot portal, making the page more accessible to the user and saving them time. The best part? They have their contact number right there, so you don't have to navigate away, creating a more user-friendly and omnichannel experience for the customer.
Grammarly reviews documents for grammar and spelling errors. Its contact page is simple for visitors to navigate and to accomplish their goals. Grammarly understands visitors coming to this page would probably have a support request. Therefore, it has placed the support link directly in the middle of the page in rich green color.
In case the visitor already has the Grammarly extension installed, it will directly enter their client data into the support forms. As a result, users don't need to invest time filling out the same fields and jump right to reporting their problem.
Adobe has a straightforward and to-the-point design when it comes to their contact page.
Once a visitor arrives on the page, they can choose what they are looking for, sales or support, or how they would like to get more information. They can visit the community forums, be directed to the help desk, or call one of the many phone numbers provided.
From there, the user can see worldwide locations and even drill down into particular links about media inquiries, sponsorship, or research. And if none of those options meet your requirements, you can simply reach out to them at their 800 number or chat with them via the live chatbot. This page has every possible way of communication, one can imagine!
PayPal has a user-centric "Contact" page. It promptly starts the conversation by asking the user about the issue. It offers a list of common issues for a user to choose from.
If none of those apply, they can enter their search query in the search bar at the top of the page. When you scroll down, PayPal also offers three other, more conventional ways to get in touch with them, phone, email, or forum.
Fitbit is an excellent example of a page that achieved simplicity and style, all in one. The user is greeted with a simple statement explaining to them what to do.
They can select who they are and fill out a short form.
Hulu has its contact page combined with its knowledge base. As a result, users can look for answers on their own and use the links at the bottom of the page to contact support if required. This improves the client experience and decreases the case volume for its support team.
Hulu additionally offers a helpful chatbot to guide the visitors through troubleshooting steps. It begins the chat by submitting possible questions you may have and gives links to articles that can solve them.
Moz highlights a striking and clear CTA on its 'Contact Us' page. It drives its visitors to a more detailed 'Help Hub,' where visitors can click around to find direct assistance.
With contributions as tremendous and complex as Moz's, it's wise not to overwhelm the users. The page also includes a perfect guide map of Seattle showing precisely where Moz is for individuals wanting to meet face to face.
From a clean, minimalistic contact page, Zendesk has now upgraded to a Matrix-theme, with a choice to pick between talking with a sales member or browse the help center for product and account support. When you scroll down, you'll find a list of Zendesk offices across the globe, along with their address.
Shopify has a friendly contact us page. It breaks down the sections into the types of support you might need. It further highlights its community forums, help center, and contact information for assistance.
What's interesting about their contact page is they have also added a link to their job postings. And if you scroll down, there's a single field form for a free 14-day trial. Clever, right?
Regardless of your industry or what your buyer personas resemble, each business should strive for an incredible "contact us" page. A well-thought contact page layout will make it simple to draw in your targeted crowd and build a strong, long-lasting connection with them.
Everything on your site needs to be well-crafted and thoughtfully laid out, as well as have a professional vibe — which means every detail matters when it comes to your contact form.
If you’re considering revamping your contact us page, keep the best practices in mind! Think of ways you can be more helpful to the visitors. Try making the contact form as simple as possible and always set the right expectation for when they’ll hear back from you.
There you go, people; these were some of our favorite “Contact Us” page examples. Got some motivation to add a breath of fresh air to your dull contact page? However, not too confident about your designing skills? Well, get in touch with us now, and we shall handle things for you.