Post-purchase for US sports and athletic brands

Post-Purchase, Built for How Sports Brands win.

Athletic gear gets bought on fit and function, and the wrong size or a delayed drop turns into a refund. ClickPost gives US sports brands branded tracking, exchange-first returns, and delivery visibility, so a return becomes the right size instead of lost revenue.

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4.8

Trusted by 600+ global brands

Why Sports is different

Fit-driven returns, hyped launches, and gear that has to arrive on time.

Returns WISMO Fit and sizing

See the numbers

Four pillars of post-purchase

Branded tracking, exchange-first returns, delivery visibility, and analytics.

Tracking Exchanges Analytics

Explore capabilities

Revenue levers

Order editing, returns protection, and post-purchase upsell.

Order edits Upsell Protection

See revenue moves

Fit sends it back

Sizing is the top return reason in footwear and athletic wear. When the size runs off, most brands hand back a refund and lose the customer and the sale in one step.

Drops and seasons spike WISMO

Sports runs on hyped launches, team seasons, and event deadlines. Each one floods support with "where is my order" tickets, right when your team has the least room.

20–40%

of online footwear and apparel orders are returned, among the highest in retail.

most

of sportswear returns are driven by fit and sizing.

20–65%

of an item's value can be lost to processing a single return.

80%+

of shoppers say easy returns decide where they buy their gear.

Return-rate benchmarks from National Retail Federation, Statista, and Shopify category research

Keep shoppers on your brand, not the carrier's site

Proactive updates by email and SMS at every milestone, plus a branded tracking page that looks like your store. Fewer "where is my order" tickets during drops and seasons.

Mobile-first branded tracking page
Milestone alerts by email, SMS, and push
Estimated delivery dates that set expectations

Use case

An athletic brand sends proactive SMS at every milestone during a sneaker drop, keeping shoppers on a branded page instead of the carrier site.

Business impact

Up to 60% lower WISMO queries and higher engagement on the brand's own domain.

Turn a return into the next size, not a refund

A self-service returns portal suggests size swaps and alternate gear at the moment of return, so the revenue stays inside your brand.

Branded self-service returns portal
Smart size-swap and store-credit prompts
Return tracking so shoppers stop chasing status

Use case

A runner returns shoes that run narrow. The portal offers the wide fit instantly, and the return becomes an exchange, not a refund.

Business impact

Up to 54% of returns kept as exchanges, keeping revenue inside the brand.

Get gear there before the game, not after

Sports ships against deadlines across UPS, USPS, FedEx, and regional carriers, and a late order is a lost one. ClickPost tracks every parcel in one place and flags delayed and stuck shipments early.

Unified tracking across US carriers
Early alerts on delayed and stuck shipments
Accurate delivery dates that hold up at peak

Use case

Ahead of a marathon, a brand catches delayed shipments in the control tower and expedites them before race day.

Business impact

Exceptions resolved before customers notice, fewer refunds and higher NPS.

Feed fit and return data back into product and buying

See why gear comes back by style, size, and reason, then act on it. Return data becomes a fit signal for your product pages and buying.

Return reason and exchange reporting
Carrier and delivery performance visibility
Signals your merchandising team can use

Use case

Analytics show a shoe runs small and returns spike for size. The team updates the size guide and returns fall.

Business impact

Higher customer NPS and actionable data for product and buying decisions.

BEFORE IT SHIPS · ORDER EDITING

Let shoppers fix the size before the box leaves

Customers edit size, variant, quantity, and address themselves from the order page, inside a window you set, so a wrong size gets fixed instead of turning into a return.

Self-serve size, variant, and address edits
Address validation pre-dispatch
Merchant-set edit window with 3PL sync

30% fewer order-change tickets

PROTECT REVENUE · RETURNS PROTECTION

Stop wardrobing and serial returns from eating margin

ClickPost segments high-risk shoppers and applies eligibility rules by customer, region, or SKU, so a generous policy rewards real athletes without funding abuse.

AI segments serial returners
Eligibility enforcement by customer or SKU
Package protection for lost or damaged orders

30% of returns revenue protected

GROW AOV · POST-PURCHASE UPSELL

Sell the rest of the kit while attention is high

ClickPost surfaces AI-picked gear and accessories on tracking and order pages and inside the returns flow, so a size swap becomes a bigger basket.

AI recommendations on tracking pages
Complementary gear during returns flow
Upsell revenue that lifts AOV

+AOV from post-purchase recommendations

Connect your store and carriers

Plug ClickPost into Shopify or your commerce platform and link your US carriers through a single API.

Brand tracking and returns

Match the tracking page, returns portal, and notifications to your look and voice. Set exchange rules once.

Watch WISMO and refunds drop

Proactive updates cut support load and exchange prompts hold revenue. Analytics show what is working.

We’ve been using Clickpost and it’s genuinely been super helpful. The post-purchase upsells have been a solid bonus for incremental revenue.

Samarth Sindhi

Chief Executive Officer, MarsGHC
ClickPost’s team were experts in their systems and integrated seamlessly with ours. They proactively resolved every issue, ensuring a smooth experience.

Sonali Das

D2C Tech and Product Head, Birkenstock
Great experience and fantastic support from ClickPost. This immediately cut our top post-purchase support tickets, making ROI easy to quantify. Plus, the customization features and upsell tools help increase AOV. Highly recommend.

Paul Fulton

VanillaPura
ClickPost helped us create a return experience that fit our business instead of forcing us to fit the platform. They customized our workflows without additional costs or developer support. The automation they built for our returns, freed up 5 hours a week.

Sandy Vangyi

Director of CX, GOPURE