Introduction to Courier Tracking Software or Tool
Without the help of technology, there are high chances that the logistics industry would still be stuck in the disco era. From a few distribution centres spread far and wide to the most well-connected courier networks in the world, the logistics industry has grown immensely over 4 decades. This is in no small part due to the contribution of courier tracking software and tools. Tracking and managing orders become an immensely easier task with the use of these softwares. This goes doubly so in today's atmosphere of on-demand & instant gratification. When one of the 100 million online shoppers in the world places an order with an e-commerce business, they do so expecting Swifty shopping and delivery services.
What is a Courier Tracking Software or Tool?
To help online businesses meet these customer expectations, courier companies integrate with courier tracking software or make use of third-party courier tracking tools. These tools use eCommerce Shipping API (application programming interface) and AI-driven systems to collect real time tracking information and automate functions like updating customers and identifying and reducing delivery exceptions. While courier companies and ecommerce businesses ready themselves to fulfill hundreds to thousands of orders every day, courier tracking software is the super-powered suit of armour they wear to do the job best.
Top 10 Best Courier Tracking Software and Tools [2021 Updated List]
There are over 1000+ courier companies operating globally. Most of these companies enable integrations with one among the 30+ courier tracking software made available the world over. Ecommerce businesses can therefore choose from a greater selection of courier tracking solutions to streamline logistics.
Each courier tracking software and tool comes with its own collection of features and analytics that enhance customer experience and delivery mechanisms. Here are the Top 10 courier tracking software and tools that eCommerce businesses all across the world rely on.
ClickPost is a logistics software company founded in 2015 with a view to give eCommerce businesses a streamlined delivery mechanism. ClickPost courier tracking software and system provide solutions to enhance end-to-end logistics.
1.1) ClickPost makes use of API integrations to give customers accurate EDD (estimated delivery date), to-the-minute tracking updates, and identify SLA breaches so they can be actively reduced.
1.2) It offers an NDR management feature that aids eCommerce businesses in reducing RTOs and improving customer experience.
1.3) Processes like order manifestation which require integration with multiple APIs can be simplified with the use of ClickPost’s single manifestation API.
1.4) All orders and order data are tracked via a single dashboard.
Pros: The range of features offered by ClickPost covers a wide variety of courier services. This includes a specialised NDR workflow to reduce RTOs, return management system to reduce losses and an AI-driven courier recommendation system.
Cons: ClickPost is most suitable for large businesses with higher order volumes and serves only a limited spectrum of small and medium businesses.
Aftership is a Hong-Kong based SaaS (Service as a Software) company founded in 2011 that supplies ecommerce businesses with courier tracking software.
2.1) Aftership provides integrations with 600+ global courier service providers, leading storefronts like Magento and Shopify, and marketplaces like eBay and Amazon.
2.2) The flagship feature of this courier tracking software is its dashboard. This dashboard allows ecommerce businesses to track high volumes of orders across multiple courier partners from a single location.
2.3) It also enables orders to be monitored over specified time frames to provide data analytics.
Pros: Implementation of the Aftership courier tracking software is easy, as is easy integration with courier partners and storefronts.
Cons: Frequent complaints from larger enterprises regarding delayed tracking indicate that Aftership is most suitable for small to medium businesses. Customer support services also require improvement.
Easyship is a global courier software, launched in Hong Kong in 2014, that provides high-end logistics services in 35+ countries across the globe.
3.1) Easyship is integrated with 20+ courier partners in every country and grants eCommerce businesses access to pre-negotiated discounted shipping rates with each.
3.2) Enterprises can pick the shipping method of their choice in accordance with time and cost.
3.3) This low-code shipping software also gives businesses access to a wide range of fulfillment centres.
3.4) It also offers aid in filing paperwork for customs clearances.
Pros: With Easyship, integrations are seamlessly carried out and ecommerce customers can enjoy relatively low courier costs.
Cons: The features provided by Easyship do not cover a broad range of potential courier challenges.
MetaPack is a London-based courier tracking software that focuses on providing delivery management services within the UK and globally.
4.1) Metapack enables integrations with 400+ courier companies across the globe and provides access to 350,000+ storage centres for pickup and delivery.
4.2) This software also provides a single streamlined dashboard for tracking and managing orders for eCommerce businesses.
4.3) It also aids in providing customs documentation, analytics and shipping label creation for more enhanced order management services.
Pros: Metapack is known for its wide range of freight options and coverage in Europe.
Cons: The tracking features offered are more suitable for small businesses, and serviceability is extremely limited in the US and Asia.
ParcelLab is a European company founded in 2014 that provides a specialised courier tracking software. This software operates via their Operations Experience Platform. The goal of this platform and the courier tracking software is to simplify the complex functions involved in ecommerce logistics.
5.1) Parcellab enables proactive and personalised communication with customers.
5.2) It also provides numerous web integrations with storefronts and marketplaces.
5.3) This courier tracking software also helps track aggregate data for analytics. It ensures the entire life cycle of every order is carefully monitored.
Pros: Parcellab is known for providing good customer support during onboarding and while using the software.
Cons: The software that Parcellab provides offers a limited range of features not suitable for large businesses.
Shippo was founded in 2013 in San Francisco and operates all across the US. This shipping management software is known for providing services globally and handling international shipments.
6.1) Shippo is a software that manages multiple shipping solutions including shipping label creation and packing slip creation and printing.
6.2) It has a tracking page for customers to view order statuses as well as automates email notifications to customers.
6.3) It also aids in customs clearances for export and imports.
Pros: Shippo offers low courier costs and frequent validation checks to avoid errors. It is easy to use and customer support is effective.
Cons: Shippo is most effective only with small and medium enterprises. It has a limited range of specialised services and can be difficult to implement.
Narvar is a California-based company founded in 2013 that provides supply chain management software. It operates in 38+ countries across Europe, Asia and North America, supporting 800+ global eCommerce brands.
7.1) Narvar enables easy shipping label creation and printing, automated packaging mechanisms and an efficient tracking system.
7.2) It offers a customizable tracking page for customers to view order updates.
7.3) Narvar also has a service that enables quicker pickups and deliveries from designated Concierge centres.
Pros: Narvar offers a courier tracking system that ensures estimated delivery dates are provided accurately to improve the customer delivery experience.
Cons: Narvar offers customized courier services only to a specific category of industries. Its concierge service is also only available in accordance with the courier partner selected.
ShipStation is a globally operational courier tracking software that is made available to eCommerce companies across North America, Asia and Europe. It handles a wide range of order volumes from 50 to 10,000 per month with different payment plans.
81.) Shipstation offers quick integration with virtual storefronts like Shopify and Squarespace.
8.2) E-commerce service providers can request personalized labels and packaging, customised to their brand.
8.3) It also enables integration with accounting software like QuickBooks to ensure better financial management.
8.4) Regular stock reports are provided to ensure more effective inventory management.
Pros: ShipStation is easy to implement, offers quick integration with courier partners and a user-friendly interface.
Cons: Shipstation offers a limited range of features most suited for small and medium businesses. It is also known for having ineffective customer support.
ShipWell is the brainchild of two MIT alumni in Austin, Texas and has been operational since 2016. The goal of their software is to help the e-commerce industry improve supply chain management. This is achieved through better connectivity between eCommerce companies and courier companies.
9.1) Shipwell’s platform automates order processing, courier assignment and order tracking.
9.2) Its order tracking system enables enhanced visibility to customers through route optimisation and identification of delivery defects.
9.3) Courier partner selection is made easier through a proprietary load board matching algorithm.
Pros: Shipwell offers an easy onboarding and integration process. The platform is known for its ease of use once implemented.
Cons: As a non-asset-based system, Shipwell is not equipped to handle potential delivery exceptions. Most features are also not customizable to the enterprise preferences.
FreightPop is yet another company founded in California, operating since 2015. It is now one of the largest ecommerce courier tracking software and transportation management tools. This platform enables eCommerce service providers to access services related to WMS and ERP.
10.1)FreightPop helps to streamline shipping services for both domestic and international couriers.
10.2)This platform offers integration with 300+ courier partners and offers simplified or pre-negotiated rates.
10.3)Using FreightPops analytics and tracking system enables regular audits to identify freight discrepancies and process order information.
Pros: FreightPop enables access to Warehouse management services for companies not integrated with WMS or ERP.
Cons: For big businesses with a higher volume of orders, onboarding and implementation of FreightPop is a difficult task.
How to Choose the Best Courier Tracking Software and Tools?
Knowing how an eCommerce courier tracking system works and choosing the best software for any business can seem like a daunting task. Tying up with courier partners is a difficult job in itself. However, with courier tracking tools, you need to be especially aware of your business priorities and what tech solutions would work most effectively to achieve them.
When it comes to selecting the best courier tracking software, both order fulfillment and business growth will be impacted by your final decision. That’s why it's important to keep these 5 major criteria in mind, so all bases are covered sufficiently.
1.Area of service
The area in which you operate is of vital importance to the functionality of your business. Not all courier tracking software have the same area of operation. Some, like MetaPack, operate globally. Easyship is available in a specified number of countries as well. Based on where the bulk of your operations occur, you can narrow down your choice of courier tracking software. This ensures that the services provided by the courier tracking software of your choice will be more efficient and specifically catered to your business needs. It can also be helpful when dealing with regulatory clearances.
2.Choice of Carriers
If you are in search of more courier partners, then you need tracking software that offers you a greater range of carriers to choose from. In case you are already tied up with multiple carriers, you need courier tracking software that can easily integrate you with them. Much like how your choice of software is restricted by an area of operation, it is also restricted by courier service providers. Not all courier companies will necessarily have the services and serviceability to handle your volume of orders in the areas you require. There may also be limitations in courier services available.
Maintaining and improving profitability is usually the main goal of any business. Choosing a courier tracking software requires you to determine what costs arise for which functions. Some courier tracking software may charge a high rate but provide a wider range of services that reduce logistics losses. Others may offer discounted shipping rates with certain carriers. These can influence your choice of software.
Every courier tracking software makes use of technology to provide its services. However, the different types of tech-enabled solutions used may differ from software to software. For example, the metrics used by AI-driven courier recommendation engines may be different. Shipping API integrations used may also vary. For example, ClickPost uses both push and pull API integrations to get real-time tracking updates from courier partners and service providers.
5.Your Business Needs
In the early stages of growth, your eCommerce business has only one need, i.e., order fulfillment. However, expansions will continue to the point where courier tracking software is required. This means your business needs have also grown. Specifical pain points like high RTOs, frequent stuck shipments, mismanagement of NDRs, then need to be addressed. According to these needs, you can select a courier tracking software with the features to address them.
The logistics industry is always walking (or running) beside the eCommerce market. It is helping eCommerce companies increase their business stamina and longevity. Numerous courier companies have improved and enhanced their services to make room for 21st century needs, like on-demand and hyperlocal delivery. By making use of courier API integrations, courier companies have made room for courier tracking software and tools.
Related Article:- List of Top 10 Best Magento Shipping Extensions for eCommerce Businesses
A courier tracking software is a single-stop solution for eCommerce businesses to integrate with multiple shipping partners. They can then manage all orders from a single place. Depending on the courier tracking software chosen, your business can also avail of other important courier services. This includes services like inventory management, customs clearance, and long-term data analytics. All of this is carried out via one simplified tracking platform. These systems are designed to help you take your business into the new frontier of eCommerce.