Overview of eCommerce Shipping Tracking Software
With the growth of eCommerce businesses accelerating every year, each online business must equip itself with the most efficient shipping solutions. Most medium to large enterprises, that handle anywhere between 1000 to 10,000 shipments a month or greater, make use of 2-5 shipping partners out of the hundreds operational globally. The true challenge arises when it comes to tracking thousands of orders across multiple different shipping partner platforms.
Thankfully, technological advancements and innovations have been created to help companies deal with their tracking-related issues. These innovations are called eCommerce shipment management software. A shipment tracking software works dedicatedly to help e-commerce companies make optimum use of tech when it comes to order tracking and delivery experience. From real-time updates to NDR management, shipping softwares are revolutionizing the entire logistics industry.
What is eCommerce Shipping Tracking Software?
An eCommerce shipping tracking software is an online platform or cloud-based server that aids eCommerce businesses in managing their shipments. This shipping tracking software facilitates the faster processing of orders and automates functionality. This essentially means that previously complex manual tasks can now be performed quickly with the help of AI, APIs, and other tech-driven shipping solutions.
Top 10 Best eCommerce Shipping Tracking Software [2021 Updated List]
Many eCommerce shipping solutions have been spearheaded by shipping software to help you manage and track an increasing volume of orders. With eCommerce businesses growing day by day, traditional shipping solutions just won't cut it. Any medium or large enterprise will find itself in need of an eCommerce shipping software to ensure operations are carried out smoothly. However, determining the best eCommerce shipment tracking software for your business is no easy game. It's entirely dependent on the solutions they provide through their software in their area of operation. Based on reviews and information from leading eCommerce businesses, we've narrowed down the list of Top 10 Best eCommerce shipping management software to those listed below, based on the features of their product.
ClickPost is the world's fastest-growing multi-carrier integration platform that enables integrated tracking, customer communication, shipping exceptions management and returns automation. Their focus remains on optimizing operational efficiency, enhancing customer experience during the post-purchase journey, and giving businesses the flexibility and efficiency they need to grow without worrying about multi-carrier order management, regardless of how high their volume of orders is.
1.1) ClickPost is integrated with 150+ leading shipping partners and a variety of online marketplaces like Magento, WooCommerce, and Shopify.
1.2) They enable businesses to use a single API to manifest orders, generate waybills and push orders for pick-up in a single click.
1.3) All orders are tracked and managed through a single-page view.
1.4) They make use of multiple APIs to pull up-to-the-minute real-time data from courier partners and provide customers access to a branded tracking page to keep track of every milestone.
1.5) One of their most innovative features is their NDR management workflow, which automates the process of reaching out to customers after failed delivery attempts and actively reduces RTOs.
1.6) They also enable businesses to manage returns with ease using ClickPost's back-end, which lets you track and reverse journey with similar accuracy.
Pros: ClickPost offers a wide range of features like NDR management to reduce RTOs and returns management to reduce losses during reverse logistics. It ensures accuracy in estimated delivery dates provided and enables real-time tracking to be quickly communicated to customers. You are also given the freedom to select the features you wish to utilize.
Cons: ClickPost is designed to handle large volumes of orders. It is, therefore, suitable only for a limited scope of small to medium businesses.
Shippo is a San Francisco-based company, founded in 2013, that provides shipping management software for eCommerce courier service providers. They operate most heavily in the US, though they do handle some international shipments and global requirements as well.
2.1) Shippo takes care of shipping label creation and printing as well as packing slip creation for each order through their software.
2.2) They also provide a tracking page for enterprises and customers to view real-time updates on each order out for delivery.
2.3) To simplify communication, customers are automatically sent a shipment notification email and a delivery notification email, during the first and last stages of delivery respectively.
2.4) Being a global solution, Shippo also helps clear up restrictions when it comes to imports and exports.
Pros: Shippo’s validation checks reduce the risk of incorrect or failed deliveries. This software is known for its ease of use, efficient customer support, and low costs.
Cons: While Shippo is easy to use once installed, installation of the software can become an extended process. It also offers minimal options for customizations and limited specialized services. Shippo is also only effective primarily for small and medium businesses.
Aftership is a SaaS (Software-as-a-Service) startup company based out of Hong Kong that operates globally. They currently serve approximately 10,000+ online retailers from around the world.
3.1) Aftership is enabled to send updates to customers on different stages of delivery directly through their branded tracking page on your platform.
3.2) Their major service is to provide automated shipment tracking to ecommerce businesses by integrating them with a package tracking API.
3.3) Because they provide real-time tracking service, they also are equipped to provide long term data on shipping partner performances.
3.4)They are tied with 600+ shipping companies all across the world, as well as with most major marketplaces, like Shopify, eBay and Magento.
Pros: Aftership is easy to implement and offers quick integration with partnered shipping companies, selling channels and marketplaces.
Cons: Aftership is mainly effective for small businesses, with larger enterprises experiencing delayed or inaccurate order tracking statuses. Many also expressed receiving poor customer support.
ShipStation is another global shipping and order management software, primarily operating across Europe, Australia and North America. It has multiple payment plans available depending on the services needed and the volume of shipments handled per month. This ranges from $9 for 50 shipments per month to $159 for 10,000 shipments per month.
4.1) Shipstation is integrated with numerous selling channels like SquareSpace and Shopify, as well as online marketplaces like Walmart and Etsy.
4.2) It is also partnered with companies like QuickBooks that enable them to help ecommerce businesses with any accounting and tax-based queries.
4.3) It also offers options for branded or customised labels and packaging.
4.4) This platform can also aid in inventory management by providing regular reports on stock.
Pros: ShipStation is considered a user-friendly platform and is easily implemented. It enables easy and quick integration with selling channels and shipping partners.
Cons: Shipstation is another software mostly used by small and medium businesses with lower order volumes. It is also known for offering a limited range of features and providing ineffective customer support services.
MetaPack is a company based out of London that provides technology-enabled delivery management services to regional, national and global ecommerce brands. They are integrated with 400+ shipping partners that provide a wide variety of delivery services to enterprise customers.
5.1) Some of the services Metapack provides include express delivery, international delivery and access to 350000+ storage facilities for pick-up and drop-off across the globe.
5.2) This is in addition to its main function, which is to provide real-time tracking updates for all orders across multiple shipping partners.
5.3) They also help in order management through shipping label creation (for both forward and reverse logistics) and assisting with customs documentation.
Pros: MetaPack is one of the most effective shipping software in Europe and is lauded for its many features and freight options.
Cons: Metapack offers limited carrier selection and pin code serviceability in the US and Asia. It offers basic tracking features largely to small and medium enterprises and has limited customer support services.
Narvar began its foray into supply chain management in 2012 and has its headquarters in San Mateo, California. In addition to North America, they also serve ecommerce businesses in Europe and the Asia Pacific region. Their current client base is made up of 800+ global brands spread across 38 different countries.
6.1) Much like other order management softwares, Narvar aids in creation and printing of shipping labels, packaging and order tracking via a customized tracking page for customers.
6.2) Another feature that Narvar adds to their product is their Concierge service which allows customers to select one of Narvar's Concierge centres near them to pick-up orders or drop-off returns.
Pros: Narvar’s tracking system enables accuracy in estimated delivery dates and real-time order updates, offering enhanced customer experience.
Cons: Access to Concierge centres is entirely dependent on the shipping partner being used for that order. Narvar also enables customisations and personalised customer communications for specific industries only.
ShippyPro is a relatively young company that truly made its way into the eCommerce logistics industry only in 2017. Their focus is on saving businesses time and effort by removing manual efforts for tasks like order creation, data entry, tracking orders and notifying customers. They use technology to optimise these processes and increase fulfilment speed.
7.1) This Italy-based company came forward with a product to automate shipping solutions like creating shipping labels, sending tracking updates to customers and processing return requests.
7.2) They are integrated with 20+ online marketplaces, like Shopify, Amazon, Magento and WooCommerce.
7.3) They are also partnered up with 130+ carriers.
Pros: ShippyPro is popular among ecommerce companies because it is easy to use and offers streamlined systematic solutions for order tracking.
Cons: ShippyPro can be expensive for small businesses as charges may be levied for added features. Customer support services are made available only via chat making it difficult at times to fix major errors in the system.
Shipwell was started in 2016, in Austin, Texas by two MIT graduates who were determined to keep online retailers and eCommerce shipping companies better connected. Shipwell shipping platform is to enable companies to transform their supply chains as the business grows.
8.1) ShipWell helps carriers by enabling them to bid on freights to choose the shipments of their choice.
8.2) Shipping partners can use a load board proprietary matching algorithm which helps them identify the right shipping loads for them and book those loads quickly.
8.3) Shipwell uses its platform to automate previously manual functions like order manifestation, assigning a shipping partner, and even determining the optimum route for safe and speedy delivery.
8.4) Their tracking mechanism has managed to eliminate most blind spots that occur during deliveries, to improve visibility to customers.
Pros: ShipWell software has gained popularity because it offers an easy onboarding process and is easy to use once implemented.
Cons: The dashboard and other on-screen features provided by ShipWell are not usually customisable. It is also not an asset-based system so finding replacement vehicles in case of issues with any trucks is a difficult task.
Veeqo is a UK-based company that was started in 2013 by a man with a lot of experience in retail. His brainchild, Veeqo, acts as an inventory and shipping platform for ecommerce businesses, and currently has hundreds of enterprise customers. The major goal of Veeqo is to help online businesses manage their inventory in a synchronised manner across multiple selling channels, like Magento, shopify, eBay and Amazon.
9.1) Veeqo, like other shipping management softwares, makes use of a single platform to track all orders, providing real-time updates and other delivery services.
9.2) Their carefully crafted software makes stock appraisals and inventory forecasting automated and simplified processes so companies don't find themselves running out of stock at the least opportune moment.
9.3) They help ensure inventories are carefully managed so overall order management also becomes easier while shipping.
Pros: Veeqo enables customers to designate specified quantities of stock to different stores to ensure ease of pickup and delivery. It is easy to use and enables two way communications between integrated platforms.
Cons: Numerous technical issues arise as stocks have to be independently integrated with different suppliers. For ecommerce service providers with large stock, this makes onboarding a prolonged process. Its customer support services are also in need of improvement.
FreightPop, a California-based company, was started in 2015 as a solution for its parent company's distribution problems and has since grown into a leading transportation management software. They seek to streamline the process of integrating with shipping partners for companies that are not using ERP or WMS services.
10.1) FreightPop provides negotiated rates for shipments with 300+ shipping companies.
10.2) They handle a wide variety of domestic shipments in addition to international freight, i.e., exports and imports.
10.3) They also offer integrated auditing capabilities that allow you to track rates, shipments, invoices and any freight discrepancies that may arise.
Pros: FreightPop enables easy integration with Warehouse Management Systems. This makes all modes of transportation and carriers more visible and allows imports to be better regulated.
Cons: Onboarding and initial implementation of the FreightPop software can be a time-consuming process if you’re a large company with more stock and a high number of users.
How to Choose the Best e-Commerce Shipping Tracking Software?
When it comes to eCommerce businesses, efficiency in shipping and tracking is the name of the game. The best way to forge ahead of the competition is to ensure you're making use of the best resources available. While shipping partners are the first resource you may need, a tool to manage these partners and the orders spread between them is what will ensure you get a winning edge. That's where eCommerce shipment tracking software comes in. But with so many options available, how do you know which is the right one to approach? To simplify the process for you, we've compiled this list of the most important criteria to consider when choosing an e-commerce shipping management software.
1.Area of Operation
Most shipping management software has a specified reach based on their location and the reach of their various shipping partners. One company may be tied with 300+ shipping partners, but none of those may be operational in certain parts of the world. You would therefore first need to determine whether that shipping management software can effectively help you keep in mind the range of pin codes and cities your customers are located in. Even if some shipping tracking software companies do operate within those regions, you need to be assured that they can handle the volume of orders you require in that region. For example, a company that primarily operates globally, and handles 50-100 orders per day, but becomes ineffective when order volumes cross that.
2.Software Prices and Rates
It goes without saying that rates for order management software are extremely impactful on your company's bottom line. That being said, the case isn't always that the lowest prices are the best. It's highly dependent on the services you wish to avail, the volume of orders you receive on a daily basis and how you plan to ensure your company's growth. So what really needs to be considered is what services are encompassed within any given rate and is the cost of using those services through a shipping tracking software paying off in terms of other advancements, like better customer care or reduced RTOs.
3.Implementation and Features
Ideal shipping software is one that can be easily implemented in a short period of time to ensure order fulfillment is not affected. This means that, regardless of the volume of orders, number of carriers and users employed, the onboarding process should be quick and easy. You would also have to ensure it offers a user-friendly interface to avoid unnecessary delays in order tracking in the future. In addition to that, the various features offered by the software should be easy to access and readily available. The features should ideally be provided in a simplified format so that no issues or delays occur due to various complexities in the software. These features should also be designated based on their use, so you don’t find yourself paying for features you don’t need.
As has been mentioned a multitude of times, shipping management software were by and large created to help eCommerce companies grow to their fullest potential. This means you, as a business, must be aware of what you need for growth and accordingly look for shipment tracking software that fulfills those needs. For example, if your major concern was ensuring customers are given real-time tracking updates while also pushing cross-sales, you would need software with a branded tracking page. However, if you need software to help you keep track of your inventory while you plan for other expansions, a company like Veeqo might be more effective for your goals. In case your biggest bane has been dealing with high numbers of RTOs or increasing customer complaints, ClickPost may be the most effective choice.
Every shipping software company typically has a customer support team to provide support services. These services can extend to the implementation of the software, onboarding of new carriers or use, and various aspects of use of the platform. For each of these, you would need effective and efficient support from the shipping software company to ensure the system has been properly configured and that minimum further difficulties will arise while using the software. Like pricing and features, you can determine the effectiveness of a top-quality shipping softwares customer support mechanism through reviews.
Related Article:- List of Top 10 Best Magento Shipping Extensions for eCommerce Businesses
There are 3 major areas where eCommerce shipping tracking software has been helping businesses around the world to expand and grow to their fullest potential. The first is in order management, using shipping API integrations to streamline the process of designating an order to a shipping partner and getting it out on the road. The next is in eCommerce shipping. Most software automates the process of printing shipping labels and even managing inventory so the order is rolled out for delivery smoothly. The third is in eCommerce tracking, which enables not only the enterprise but also their customers to keep track of every step of delivery process, improve the post-purchase journey for customers and keep them coming back for more. Some shipping software, like ClickPost, works intelligently to actively reduce issues like NDRs & RTOs as well as help you keep track of carrier performance. This enables you to simultaneously work on the growth of your company and perfect your shipping operations.