About what3words
what3words, a precise location technology, has solved a very pertinent problem for the eCommerce and logistics industry. That is, the nagging difficulty of getting addresses and delivery locations right every time. Retailers and logistics experts are fully aware of the last-mile delivery challenges posed by wrong, incomplete, or even inaccurate geotags. The software is pre-integrated with several ecommerce storefronts like Shopify, BigCommerce, WooCommerce, etc., for easy integration. Customers who already know their what3words location can just enter their 3 word address in the checkout field. Others can easily find their precise location with the free what3words app or on the what3words mapsite.
what3words has successfully managed to map the entire world into nifty 3m x 3m squares with precise location information denoted by three words. Every What3Words location comprises a set of 3 unique words that are specific to only one square of a 3m by 3m radius. Since all What3Words location names have been pre-assigned and fixed, they are not affected by external changes. For example, a change of street or building name or address.
Their service is exceptionally important for countries without a proper national address system, like the Middle East. For others, it brings unending opportunities for improving customer satisfaction and retention rates. what3words started offering its innovative and much-needed services in 2013 from its headquarters in London, United Kingdom. However, wide-scale recognition has now made their services available in over 193 countries of the world.
This geocode system has tremendous application in several industries, like healthcare and emergency, ride-hailing, travel and automotive, and ecommerce and logistics. Ecommerce companies can reduce the number of failed deliveries, RTOs, and dissatisfied customers by adding a What3Words address field to the checkout page.
Once ecommerce companies have a shopper’s what3words delivery location, they can use a shipping platform like ClickPost to derive geo coordinates from the names. These coordinates are finally pushed to shipping carriers like DHL, Aramex, Blue Dart, etc., for order fulfillment.
Technology is so ingrained in human lives today, and it’s time we use it to make living better for everyone. And that’s exactly what What3Words offers for all ecommerce and logistics companies. ClickPost’s what3words API integration can instantaneously connect you to the best tracking software ever. Get in touch!
