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How Snitch runs a ₹1,100 Cr Operation with a team of six

With ClickPost as the back-end of its entire logistics, for eCommerce and Quick Commerce

Snitch
75%
NDR to delivery conversion
60%
Shipments delivered in under 2 days
5%
RTO rate. Kept under control
8-10
Couriers managed on a single platform
"There is a lot of competition offering similar services. What sets ClickPost apart is the foundation. I have worked very closely with the team on building new features and solving new problem statements. No other partner could do that."
Mahadevan Pillai
VP – Operations & Supply Chain at Snitch

Snitch's key challenges with logistics operations

As a rapidly expanding D2C brand, Snitch faced significant challenges in delivering online orders flawlessly within its omnichannel strategy.

  1. No reliable pre purchase delivery date, couriers timelines manually mapped

  2. Separately managing carriers and aggregators, leading to chaos

  3. Time consuming allocation, couriers self reported performance

  4. Non systematic failed delivery management. They were converting only 40%-45% of failed deliveries 

  5. Tracking experience did not match the brands standards

  6. Reconciliation with courier partners was a long, tedious process

With ClickPost: How Snitch's operations changed as they scaled 

ClickPost provides powerful tools to optimize key stages of Snitch's D2C order journey, supporting their fulfilment. This includes precise performance control over couriers, real-time tracking, automated customer notifications, and comprehensive reporting, tailored to Snitch's operational needs.

  • Accurate, partner specific delivery date estimates on the product page

  • Only direct accounts. 8-10 carriers on a unified platform with standardised statuses

  • Automated allocation across 23,000 pincodes with accurate carrier performance for all

  • Multi channel NDR journeys recover 75% of failed deliveries successfully

  • Marketplace grade live tracking across e-commerce and quick commerce

  • Months of data across all partners in one click, single format, for billing, COD, audits
About the company
Founded in 2020 by Siddharth Dungarwal, Snitch has rapidly evolved from a digital-first sensation into an omnichannel powerhouse in Indian menswear. Captivating the Gen Z and millennial markets with its ultra-agile, trend-forward ethos, the brand has scaled its physical footprint to 130+ retail outlets nationwide while driving massive digital momentum. A pioneer in fast fashion Snitch reinforces its presence with cutting-edge initiatives like its 60-minute quick-commerce delivery and its strategic expansion into new lifestyle verticals.
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Industry
Fashion & Apparel
Solutions Used
Multi-Carrier Integration Serviceability at Checkout Notifications NDR Chatbot Post Delivery Surveys Branded Tracking Page EDD
Use Case
Optimizing D2C ecommerce and quick-commerce order fulfillment through advanced visibility, automated customer communication, and workflow automations for teams to seamlessly integrate with Snitch’s broader omnichannel strategy.

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Get the complete Snitch case study

The 8-page deep dive, architecture, rollout, and every number behind the 40% RTO drop.

  • Full results breakdown with verified metrics
  • The exact ClickPost configuration Snitch runs
  • Implementation timeline & integration notes