1. Branded Tracking Page
AfterShip: Branded Tracking Page
The shipment tracking page provided by Aftership provides milestone-based tracking updates as well as displays the estimated delivery date to shoppers. It also provides room for brand promotional material to be displayed.
One unique aspect of Aftership’s branded tracking page is the display of your business’s Instagram feed.
ClickPost: Branded Tracking Page
ClickPost offers a branded tracking page that also displays Estimated Delivery Date and provides milestone-based tracking updates to customers. There are three additional features offered by the ClickPost tracking page:
- Notifications for Delayed Delivery - Customers are instantaneously notified when a delay in the shipment has occurred.
- Intelligent Brand Recommendation - Cross-sell strategically by promoting products for purchase in accordance with the customer’s preferences or recent purchases.
- Standardised Statuses - Order statuses and milestones are updated in a standardised manner to remove ambiguity and enhance transparency.
2. Cross-Selling During Tracking
AfterShip Cross-Selling During Tracking:
Aftership has a branded tracking page that enables fixed and varied recommendations to be displayed.
Through this branded tracking page gift cards, New Arrivals and offered discounts can be displayed.
ClickPost Cross-Selling During Tracking:
ClickPost provides space for personalisations to be displayed on the Branded Tracking Page.
Alongside discounts and standard recommendations, ClickPost also enables intelligent product recommendations to be displayed.
Using smart recommendations, customers are shown products that are in-tune with their current searches. This increases the likelihood of post-purchase cross-selling.
3. Tracking Updates To Customers
AfterShip:Tracking Updates To Customers
Aftership sends customisable tracking notifications to customers on Email, SMS and Facebook. Aftership uses a system of “webscraping”, foregoing direct API integrations, which often results in delayed tracking updates.
These tracking notifications contain information about the order status and tracking number, as well as a link to the branded tracking page
ClickPost: Tracking Updates To Customers
ClickPost is equipped with dual API integrations which enables more accurate tracking notifications to be updated in real-time. These notifications state the order number, delivery milestone, and a link to the branded tracking page as well as other relevant information.
ClickPost uses technology that is far more advanced than Aftership which enables faster and more accurate tracking. This is why many ecommerce businesses start out using Aftership but switch to ClickPost as they begin to scale up their business and order volumes.
ClickPost also offers multilingual messaging options (as well as for the branded tracking page), enabling your business to reach customers all over the globe.
4. Returns Management
AfterShip: Returns Management
Aftership has partnered with 12 carriers to provide reverse logistics services. These courier rates are negotiable.
AfterShip’s self service returns portal automates sending of return status notifications to customers. It also provides an option for selecting smart routes for reverse logistics.
ClickPost: Returns Management
ClickPost’s return portal enables ecommerce businesses to accept and manage return requests whether or not they have an independent returns portal. It is also equipped to handle exchanges and sends automated queries to customers following return requests.
ClickPost also has more carriers that provide reverse logistics solutions and enables automated carrier allocation for returns, thereby reducing your work. All returns/exchanges can be viewed from a single dashboard.
The returns and exchange management portal provided by ClickPost also enables automated procedures to be used for handling pickup, return and exchange exceptions.
5. Shipping Delay Management
AfterShip: Shipping Delay Management
Aftership enables rules to be set up for sending tracking notifications to customers in case of delay. After customers have been notified, issues then must be manually resolved by you.
ClickPost: Shipping Delay Management
ClickPost provides automated tracking notifications to be sent to customers in case of delayed or stuck shipments. These notifications also provide a new delivery date to the customers.
ClickPost also provides information on carrier performances and causes for delays to weed out the issues. Carriers are also notified of delays through ClickPost’s platform allowing for faster resolution of issues.
6. Integrated Tracking Dashboard
AfterShip: Integrated Tracking Dashboard
Aftership provides a single dedicated dashboard that displays all orders across integrated carriers as well as their delivery status. Aftership assigns one of the 7 key statuses and 33 sub-statuses to each order in accordance with its movements.
ClickPost: Integrated Tracking Dashboard
ClickPost also has an immense focus on visibility and provides a similar dashboard that displays all orders and their statuses. ClickPost provides 10-12 key metrics for measuring performance and order statuses.
7. Failed Deliveries Management
AfterShip: Failed Deliveries Management
Aftership provides a separate shipment update for missed deliveries to inform customers when a failed delivery occurs. However, Aftership does not provide any protocol for reducing or addressing failed deliveries and missed deliveries.
ClickPost: Failed Deliveries Management
ClickPost offers a feature with a clear 5 step protocol for failed deliveries management that is entirely automated.
When a failed delivery is notified, the reason for the delivery is noted and an issue-specific query is shared with customers to get their input. These inputs are fed back to the carriers, reducing the time and effort required to address failed deliveries.
With this new information, delivery agents have a higher likelihood of successfully delivering the order, thereby reducing RTO% from failed deliveries.
8. Shipping Rates
AfterShip: Shipping Rates
Aftership does not give you access to discounted shipping rates.
ClickPost: Shipping Rates
ClickPost also does not give you access to discounted shipping rates and enables you to maintain independent SLAs with your carriers. SLA terms can be tracked via ClickPost’s platform.
9. Analytics
AfterShip: Analytics
Aftership provides an dashboard for analytics, enabling you to evaluate courier performance, customer engagement and exceptions. It also provides breakdowns of customer ratings.
ClickPost:Analytics
ClickPost offers an interactive self service hub for analytics which enables customised reports to be produced. In addition to carrier performance and exceptions, this dashboard tracks numerous other metrics including customer preferences, brand engagement, COD remittances and stuck shipments, to name a few.
10. Delivery Date Prediction
AfterShip: Delivery Date Prediction
Aftership receives the estimated delivery date from carriers and displays them on both the branded tracking page and notifications sent to customers.
Delivery dates can be calculated based on different metrics including shipping zones, method of transportation and order cut-off times.
ClickPost: Delivery Date Prediction
ClickPost makes use of API integrations to predict the estimated delivery date in accordance with previous carrier performance and address details given by the customer.
This is done prior to checkout and displayed on the product page of the ecommerce platform. Customers can make their decisions accordingly. The estimated delivery date is again displayed on the branded tracking page.
11. Multi-Carrier Integration
AfterShip: Multi-Carrier Integration
Aftership gives you access to integrations with 878 different carriers and also supports integration with other platforms like BigCommerce, Magento and Shopify. Through these integrations, visibility over all orders across multiple carriers is maintained.
ClickPost: Multi-Carrier Integration
ClickPost offers a similar multi-carrier integration platform that displays the end-to-end life cycle of all orders with integrated carriers and synchronises the same across partnered platforms like Magento and Shopify.
Unlike Aftership which can take weeks to integrate with new carriers, ClickPost enables you to integrate with other newer and more niche carriers in the shortest period of time, thanks to the help of a dedicated tech support team.