ClickPost D2C Industry Trends Report 2026
50M+ Monthly Shipments

Multi-Carrier Shipping Software that Helps Ship Smarter, not Just Faster

ClickPost connects 600+ carriers through one API. AI allocates every order to the best carrier, automates label creation, tracking, and exception management.

G2 Rating 4.8 on G2 G2 Leader, Shipping
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Trusted by 450+ global brands

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From "Buy now" to delivered, run by one system

Toggling tabs of different courier portals is a huge hassle. ClickPost sits between your brand and 600+ carriers as one control layer

CLICKPOST · ORDER #CP-1042
Step 01 / 06

    That whole journey, integration to analytics, runs on autopilot for every order, every carrier. See it on your own catalogue and carrier mix.

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    CLICKPOST MULTI CARRIER INTEGRATIONS

    Why scaling brands choose multiple carriers for fulfilment

    The core capabilities that matter most for routing, labels, service levels, and visibility across every carrier you ship with

    Automated carrier selection

    Multi-carrier shipping software evaluates carriers in real-time based on pre-defined SLAs to select the most appropriate shipping option per order. Selection rules can include cost thresholds, delivery promises, geographic coverage, or SLA adherence.

    Use case An online retailer dynamically routes domestic shipments to regional carriers for cost efficiency, while reserving premium carriers for express delivery.
    Business impact Reduced shipping spend, improved on-time delivery performance, and greater flexibility during peak demand.
    Why multi-carrier setup

    What to expect when you move from single to multi-carrier operations

    One carrier is one point of failure. ClickPost turns a fragmented set of carrier portals into a single, intelligent shipping layer, built around cost, speed, and resilience.

    Lower your shipping costs

    Compare rates and service levels across every carrier per order, then allocate to the most cost-effective option that still hits the delivery promise.

    22% average savings on logistics costs

    Improve delivery performance

    AI scores each order on serviceability, pincode-level SLA, and carrier history, routing urgent shipments to the fastest reliable option automatically.

    60% reduction in "where is my order" queries

    Run it all from one dashboard

    One panel and one API for parcel, B2B, quick commerce, and offline shipments. No more switching between carrier portals to book, track, or reconcile.

    50m+ monthly shipments orchestrated on ClickPost

    Onboard carriers in hours, not weeks

    New carriers are onboarded fast, whether it's a national giant or a regional last-mile partner to help you gain ROI sooner.

    24hrs typical time to add a new carrier
    Capabilities

    Everything you need to ship across carriers, automated

    Intelligent carrier allocation

    ClickPost's ML engine evaluates every eligible carrier in real time and assigns each order to the best one, no manual rate comparison or portal-hopping.

    • Score by serviceability, pincode SLA, cost, and carrier history
    • Rule overrides for cut-offs, weight bands, and SLA commitments
    • Keep your own carrier contracts and negotiated rate cards
    Feature 1
    Estimate your savings

    What could multi-carrier allocation save you?

    Brands on ClickPost cut logistics cost about 22% through smarter allocation, then save again from fewer RTOs and less manual effort. Pick your profile, move the sliders, and watch the savings break down across all three levers.

    50,000
    ₹65
    18%

    Modeled on ClickPost benchmarks: ~22% allocation savings, 40% fewer RTOs, reduced manual effort. Actual savings depend on your lanes, carriers, and SKU mix.

    Estimated annual savings
    ₹0

    against your current logistics spend of ₹0 a year

    Smarter carrier allocation ₹0
    Fewer RTOs · 40% reduction ₹0
    Less manual effort & WISMO ₹0
    Use cases

    Multi-carrier support for every way you ship

    Rules, integrations, and 600+ carriers to strengthen your shipping profile, from D2C parcels to B2B freight

    Tap any card to see how ClickPost solves it

    01

    D2C & ecommerce

    Win every zone, every peak — without babysitting carrier portals.

    See how
    How ClickPost helps

    AI rate-shops 600+ carriers per order by pincode SLA and cost, then layers branded tracking so support stays quiet through peak.

    22% lower logistics cost
    Explore allocation
    02

    B2B & freight

    Bring D2C-grade visibility to LTL, PTL, and multi-piece shipments.

    See how
    How ClickPost helps

    Handle multi-piece freight with proof of delivery, appointment notifications, and carrier scorecards — no more freight black box.

    POD + appointment alerts
    See B2B & MPS
    03

    3PLs & aggregators

    Run one carrier layer across every client account you operate.

    See how
    How ClickPost helps

    Reuse a single carrier-connectivity layer and standardized SLA reporting across clients — instead of rebuilding integrations each time.

    1 layer every client account
    Carrier integrations
    04

    Omnichannel retail

    Pick the right carrier service for every fulfilment node.

    See how
    How ClickPost helps

    Support ship-from-store and click-and-collect from one panel, with allocation tuned to each store, DC, or dark-store node.

    1 panel every node
    05

    Quick commerce

    Keep ultra-fast deliveries on carriers that can actually hit them.

    See how
    How ClickPost helps

    Real-time serviceability checks and quick-commerce-specific allocation route each order to a carrier that can meet the promised window.

    Real-time serviceability
    How quick commerce works
    06

    Marketplaces

    Give every seller one consistent shipping workflow.

    See how
    How ClickPost helps

    Every seller gets a uniform shipping flow and unified tracking, while carrier allocation stays governed centrally by you.

    Unified seller workflow

    Single vs aggregator vs multi-carrier

    Why a multi-carrier platform beats
    one carrier or an aggregator

    CAPABILITIES
    Carrier choice
    Allocation logic
    Rate shopping
    NDR / RTO management
    Multi-geography
    Data & carrier ownership
    Pricing model
    CLICKPOST
    600+ carriers, your contracts
    AI per-order, SLA-aware
    India, US, EMEA, APAC
    You own it
    SaaS, keep your rates
    Single-carrier setup
    None
    Fixed
    You own it
    Carrier rate card
    Courier aggregator
    Aggregator's panel only
    Locked to bulk rates
    Markup on bulk rates

    Comparison reflects typical single-carrier, aggregator, and multi-carrier platform models as of 2026. Capabilities vary by vendor.

    Benefits & trade-offs

    Benefits and trade-offs of multi-carrier shipping

    It improves outcomes by combining carrier choice, automation, and visibility, while introducing governance and integration considerations.

    Benefits
    Why teams move to multi-carrier
    Revenue & experience
    More reliable delivery promises and consistent tracking can support conversion and retention.
    Cost control
    Rate selection and allocation rules help reduce overspend and improve carrier-mix decisions.
    Operational efficiency
    Unified workflows reduce manual entry and portal switching, improving fulfilment throughput.
    Risk management
    Carrier diversification and performance reporting improve resilience and service-level control.
    Constraints & prerequisites
    What to plan for before you adopt
    Data quality requirements
    Address, service-level, and product attributes need consistent inputs to support automation.
    Carrier contract management
    Contract rates and surcharge logic require ongoing maintenance for accuracy.
    Integration ownership
    Teams need clear accountability for APIs, data mapping, and exception handling.
    Change management
    Shipping rules and operational processes require stakeholder alignment across functions.
    Customer voices

    What logistics leaders say
    about ClickPost

    • Sankatmochan
      Sankatmochan
      Head of Supply Chain, Style Union

      ClickPost has been with us since day one. From dynamic rule-based courier recommendation, auto pickup request, tracking exceptions and now automated courier bill verification, it has helped us scale with minimal people and maximum control.

      Sankatmochan
      Sankatmochan
      Head of Supply Chain, Style Union
    • Subrat Dehury
      Subrat Dehury
      DGM, Logistics Operations, HealthKart

      ClickPost Darwin automated our B2B logistics end-to-end. Real-time booking, tracking, and PODs, with disputes resolved in 24–48 hours. At 15,000 dockets a month, the impact is huge.

      Subrat Dehury
      Subrat Dehury
      DGM, Logistics Operations, HealthKart
    • Madhusudan Bhutra
      Madhusudan Bhutra
      COO & CFO, The Face Shop

      Really like ClickPost’s tech. One of the cleanest documentations and APIs I’ve seen. We were able to simply plug the logistics system into our ERP with minimal intervention.

      Madhusudan Bhutra
      Madhusudan Bhutra
      COO & CFO, The Face Shop
    • Harinder S
      Harinder S
      Product Manager, Bestseller

      The primary problem ClickPost solves is fragmentation. By unifying all shipment tracking, we no longer waste time toggling between different carrier portals. The automation capabilities have reduced manual intervention, making our logistics workflow much more organized and operationally efficient.

      Harinder S
      Harinder S
      Product Manager, Bestseller
    • Ishani Trehan
      Ishani Trehan
      Brand Specialist, Recode Studios

      ClickPost makes it easy to manage multiple courier partners from one place, which really simplifies day-to-day operations. The real-time tracking is reliable and helps us stay updated without checking multiple courier websites. We've seen better delivery performance and a reduction in RTOs after using ClickPost.

      Ishani Trehan
      Ishani Trehan
      Brand Specialist, Recode Studios
    Integrations

    Plugs into your stack almost instantly

    Native integrations for Shopify and Shopify Plus. First-class integrations with every US carrier and the CX tools your team already runs.

    Shopify, BigCommerce & marketplaces
    Orders sync the moment they're placed — no manual entry, no second login.
    FedEx, UPS, USPS, DHL — and 600 more
    Rate-shopping, label generation, and tracking, built in across every carrier.
    SAP, Salesforce, your OMS, WMS & helpdesk
    Every shipment event flows to the systems and CX tools you already run.

    Loved by buyers. Recognized by G2. Audited for the enterprise.

    users-love-us G2 2026 JAN 1
    Momentum Leader Jan 2026 1
    Highest User Adoption Jan 2026 1 (1)
    High Performer Mid Market G2 2026 JAN 1 (1)
    Implementation

    Your path to go-live, mapped

    Not an open-ended integration project. A guided four-week rollout with clear owners, exit criteria, and a number to hit at every phase.

    4 weeks
    Guided rollout to full scale
    0 code
    To change an allocation rule
    1:1 pod
    Dedicated onboarding team
    Week 1 · Connect

    Wire ClickPost between your store and every carrier.

    One API sits over your stack and 600+ carrier accounts — no more juggling a separate login per carrier.

    Owners
    IT Ops
    Connect your OMS, ERP, WMS or store via prebuilt connectors or API
    Activate carrier accounts and credentials across your markets
    Map order, address, weight and dimension fields
    Book test labels and manifests in a sandbox
    Exit criteria

    A test order books a label end-to-end in sandbox.

    1 API replaces 8–12 separate carrier logins
    Week 2 · Configure

    Turn your shipping policy into rules the engine runs itself.

    Translate cost, SLA, zone and weight logic into allocation rules — then let ClickPost pick the carrier on every order.

    Owners
    Ops Commercial
    Build carrier-selection rules on cost, SLA, zone and weight
    Set service levels, cut-off times and packaging constraints
    Define NDR and RTO automation workflows
    Configure branded tracking pages and notifications
    Exit criteria

    Rules approved by ops and finance, with fallbacks defined.

    0 code to add or change a rule later
    Week 3 · Pilot

    Run live volume on one lane and watch the numbers move.

    Prove the rules on a single brand, region or SKU set before you commit your full book of shipments.

    Owners
    Ops Customer service
    Go live on a single lane, region or SKU set
    Monitor allocation, SLA and cost on live dashboards
    A/B the engine against your current carrier mix
    Tune rules from real delivery performance
    Exit criteria

    Pilot hits target SLA at a lower cost than baseline.

    ~22% lower logistics cost seen in pilot lanes
    Week 4 · Scale

    Roll the proven rules across every order and market.

    Expand to full volume, switch on control-tower alerting, and set the weekly rhythm that keeps cost and SLA in check.

    Owners
    Ops Finance Customer service
    Expand to full order volume and all carriers
    Enable Apex control-tower alerting on disruptions
    Hand off runbooks and train every team
    Set weekly cost, SLA and exception reviews
    Exit criteria

    All markets live, with alerting and reviews running.

    40% fewer RTOs once rules are tuned at scale
    0% 0 / 5
    Go-live readiness

    Tick what is done — watch how close you are.

    It's a platform that connects your store to multiple couriers through one API, so orders get routed, labeled, and tracked without logging into a different carrier portal each time. ClickPost does this across 600+ carriers.

    An aggregator locks you into its own bulk rates. ClickPost doesn't — you keep your existing carrier contracts, and ClickPost layers AI-based, per-order allocation on top of them across 600+ carriers.

    It scores every eligible carrier in real time on pincode-level serviceability, SLA history, cost, and past performance, then assigns the order to whichever carrier best fits the delivery promise.

    By comparing rates and service levels across carriers for every single order, then routing to the cheapest option that still hits the SLA — instead of defaulting every shipment to one carrier's rate card.

    Around 22% on logistics costs from smarter allocation alone, plus further savings from roughly 40% fewer RTOs and less manual shipping work. Actual numbers depend on your carrier mix and lanes.

    No. ClickPost sits on top of the contracts you already have — your rates and carrier relationships stay yours.

    Shopify, Shopify Plus, BigCommerce, and major marketplaces on the store side; FedEx, UPS, USPS, DHL, and 600+ other carriers on the shipping side.

    Both. Beyond standard D2C parcels, ClickPost handles LTL and PTL freight, with proof of delivery, appointment alerts, and carrier scorecards for multi-piece shipments.

    Yes. Cost thresholds, SLA cut-offs, and weight bands are all configurable directly, so ops teams can adjust routing without touching code.

    About four weeks, across four phases — Connect, Configure, Pilot, Scale — with a dedicated onboarding team the whole way.

    4.8 Ratting Stars - White
    4.4 Rating Stars White 4.4

    Ready to ship across 600+ carriers from one platform?

    See ClickPost multi-carrier shipping software in action. Book a 30-minute personalized demo, we'll model your carriers, lanes, and savings