1. Branded Tracking Page
Parcel Perform: Branded Tracking Page
ParcelPerform gives access to a branded tracking page that displays the order number as well as both milestone-based tracking updates and the estimated delivery date.
ClickPost: Branded Tracking Page
ClickPost provides access to a branded tracking page that similarly displays order number, delivery milestones and the estimated delivery date.
PLUS, ClickPost also gives room for brand promotional material to be displayed along with the following bonuses:
Notifications for Delivery Delay - These notifications are automatically sent to customers as soon as a delay in delivery has been found.
Intelligent Recommendations for Products - Products recommended to customers on the branded tracking page are intelligently selected based on past purchases.
Standardized Milestones - All delivery milestones notified and displayed on the branded tracking page are standardized to ensure customers know exactly where their orders are.
2. Cross-Selling During Tracking
Parcel Perform: Cross-Selling During Tracking
Parcel Perform offers a basic branded tracking page which displays your brand name to customers. Minimal customisations are enabled for this branded tracking page with respect to cross-selling.
ClickPost:Cross-Selling During Tracking
ClickPost offers a tailor-made branded tracking page that can be personalised and customised as per your preferences.
On this branded tracking page, you can vividly display promos and other offers in accordance with your requirements.
PLUS, ClickPost uses technology to make intelligent product recommendations. Only items that meet the customer’s preferences and are related to their recent searches will be displayed. The chances of pushing greater cross-sales thereby increases.
3. Tracking Updates To Customers
Parcel Perform: Tracking Updates To Customers
ParcelPerform sends proactive notifications to customers with the required tracking updates. These notifications are available in multiple languages.
Notification templates and triggers can be customised and sent via webhooks, email or SMS. ParcelPerform also enables you to monitor the performance and click rates of your notifications.
ClickPost: Tracking Updates To Customers
ClickPost sends automated proactive tracking update notifications to customers with much of the same order information. These notifications are also available in multilingual options.
PLUS the tracking updates provided by ClickPost are powered by Dual API integrations. This enables all tracking updates to be provided in real-time with greater accuracy. Advancements like this have made ClickPost a must-choose alternative to ParcelPerform when scaling operations up.
4. Returns Management
Parcel Perform: Returns Management
ParcelPerform does not currently offer any returns management services.
ClickPost: Returns Management
ClickPost gives ecommerce businesses access to an exhaustive returns portal for accepting and managing return and exchange requests.
PLUS ClickPost empowers enterprises to select and customise return rules as per their requirements. Partnered carriers that are experts in reverse logistics are also automatically allocated when a return request is accepted.
ADDITIONALLY, the returns portal offered by ClickPost also offers mechanisms for managing return, pickup and exchange exceptions.
5. Shipping Delay Management
Parcel Perform: Shipping Delay Management
ParcelPerform tracks orders and proactively notifies customers in case any delays occur during the delivery process.
ClickPost: Shipping Delay Management
ClickPost sends automatic tracking notifications to customers in case of delays or stuck shipments. These tracking notifications are also updated with the newly estimated delivery date.
PLUS, ClickPost uses data collected on carrier performance to specifically address issues causing delivery delays. ClickPost’s system to address delays also works on a real-time basis. Carriers are automatically sent instructions to resolve the issue whenever a delay has been identified. Both of these methods help to reduce overall delays.
6. Integrated Tracking Dashboard
Parcel Perform: Integrated Tracking Dashboard
ParcelPerform gives ecommerce businesses access to a single dashboard where all orders across multiple carriers can be viewed, tracked and managed. This dashboard displays all relevant order details including the tracking number, allocated carrier and delivery status.
ClickPost: Integrated Tracking Dashboard
ClickPost also gives ecommerce businesses access to a unified dashboard for tracking all orders with integrated carriers. This dashboard contains the same relevant information on each order.
FURTHERMORE, if you want to search for any particular order on ClickPost’s dashboard, you can do so using the search and filter function that helps you find orders using certain parameters.
Winner: ClickPost and ParcelPerform
7. Failed Deliveries Management
Parcel Perform: Failed Deliveries Management
ParcelPerform receives updates and notifies businesses when a failed delivery occurs. These updates enable customers to be informed in case a second delivery attempt is being made.
ClickPost: Failed Deliveries Management
ClickPost also sends notifications to customers regarding failed deliveries.
ClickPost has a failed delivery management system in place which first identifies the cause for the failed delivery and then sends cause-specific queries to customers. The answers submitted by customers are then sent to carriers to complete the delivery successfully.
Through this mechanism, RTO% and failed deliveries can be reduced largely by addressing specific causes.
8. Shipping Rates
Parcel Perform: Shipping Rates
ParcelPerform does not provide access to shipping rates, discounted or otherwise.
ClickPost: Shipping Rates
ClickPost does not provide shipping rates. Instead, enterprises are encouraged to negotiate independent rates with carriers and monitor SLA terms through ClickPost’s platform.
Winner: ClickPost and ParcelPerform
Parcel Perform: Analytics
ParcelPerform enables a different variety of logistics reports to be sent to enterprises for specific time frames. Filters can be applied to search for specific analyses of different topics of interest.
ClickPost also provides an independent dashboard for logistics analytics to be monitored and reports to be compiled and shared. This dashboard is entirely exhaustive and covers a wide range of metrics in both shipping and post-purchase performance. With these reports, enterprises can gain actionable insights to improve their shipping operations.
WINNER: ClickPost and ParcelPerform
10. Delivery Date Prediction
Parcel Perform: Delivery Date Prediction
ParcelPerform predicts the estimated delivery date based on carrier performance. These predictions are displayed on the branded tracking page in an easily comprehensible manner.
ClickPost: Delivery Date Prediction
ClickPost makes use of a variety of technologies like machine-learning, AI, and API integrations which enables estimated delivery dates to be predicted with accuracy. This estimation is made using a wide range of data from courier performance to delivery location.
Estimated Delivery Dates can be predicted once a customer inputs their delivery pincode. This EDD is displayed on the product page as well as the tracking page.
11. Multi-Carrier Integration
Parcel Perform: Multi-Carrier Integration
ParcelPerform provides a multi-carrier integration platform that enables enterprises to integrate with a number of carriers. Integrations can also be carried out with virtual storefronts and other related ecommerce partners.
ClickPost: Multi-Carrier Integration
ClickPost enables you to directly integrate with 150+ different carriers that are partnered with the platform. New carriers can also be integrated with quickly. Everything from virtual storefronts to WMS and ERP can be integrated with.
PLUS ClickPost also offers the fastest speeds for integration both with new and existing courier companies. Enterprises can go live within 24 hours with any new, niche or current carriers.